eCommerce optimization

Take your eCommerce website to the next level.

Contact us to work with a results-driven digital marketing agency

What is eCommerce optimization ?

eCommerce optimization is a comprehensive method to optimising your website and making it easier for visitors to become customers. Everything on your website should actively direct consumers to the final goal: acquiring your items or services, from navigation and design to content and product descriptions.

Because conversion rate optimization is such a complicated process, it’s difficult to tell what needs to be changed or added without doing a complete CRO audit. With over ten years of web design and SEO experience, our team has the knowledge and skills to improve your website and, as a result, your customer’s experience.

71% of shoppers believe they will get a better deal online than in stores.

Despite the fact that online sales account for a large portion of product revenue, just 28% of small firms in the United States offer their items online, and even fewer optimise their sites to attract their target market.

Are you maximising your online income with eCommerce optimization? Do you run a product-based company with no way for customers to buy online? We can assist you!

eCommerce optimization experts

We will design and/or optimise your website to assist you grow online revenue and catch the attention of your target market.

We use effective eCommerce marketing techniques including:

  • Search engine optimization (SEO) services: Optimize for Google, Yahoo, and Bing, as well as other major search engines.
  • Site structure and layout: We’ll work with you to make sure your online store is displayed in a clean, user-friendly, and search engine-friendly manner.
  • Keyword research: Extensive keyword research can help you avoid some of the most typical eCommerce site problems. It’s critical to pick the right names and descriptions for your products.
  • Optimized content: Making sure the material you supply with your items is properly optimised will help you get found when you wouldn’t otherwise.
  • PPC management: In addition to ensuring that your site is optimised, we’ll manage (or design) a Pay Per Click campaign to ensure that your most important products are prominently shown in search engines.
  • Compelling calls to action:  Having a good call to action and compelling content can turn someone who was simply researching a product into a paying customer.

You’ll see the benefits of your investment in eCommerce Website Optimization with our detailed monthly reporting, which includes:

  • Reports from Google Analytics that provide you a complete picture of your site’s activities.
  • Keyword rankings that are updated on a regular basis and that you can check at any moment.
  • Detailed reports detailing the work we’ve done on your site and how we’ve spent our time.
  • Your specialised eCommerce optimization professional reviews the month’s eCommerce activity and improvements in a monthly video overview.
  • Any questions or ideas you’d like to discuss can be sent to your dedicated eCommerce consultant via email or phone.
Did you know that it is estimated that there will be nearly 1.9 billion global ecommerce online shoppers making purchases online in 2019 ?

For both independent businesses and mega-corporations, eCommerce has become one of the most profitable and popular methods of selling products and services today. Attract your target audience to your storefront while substantially increasing your conversion and sales rates with a specialised eCommerce website design.

eCommerce Statistics

eCommerce is expected to account for more than 13.7 percent of all global sales by 2020, indicating that it is no longer a little fringe subculture in the internet world. As the year 2021 approaches, eCommerce is expected to account for roughly 17% of all sales, accounting for a quarter of all retail sales worldwide.

It’s no surprise that eCommerce retailing has become more popular than ever in today’s culture, with the possibility to offer items and services without the restrictions of traditional brick and mortar establishments.

Benefits of a Custom eCommerce Website Design

With the growth of the eCommerce storefront market, having your own custom eCommerce web design is a must if you want to truly stand out from the competitors and other digital storefronts in your selected market or industry. Generic, uninteresting, or obsolete eCommerce portals are far less likely to increase purchases while raising conversion rates and ROIs. Leave a lasting favourable first impression on visitors and people who are curious about your business and what you have to offer when you have a bespoke website design.

When it comes to becoming creative, picking a colour scheme, and putting your brand’s personality into the shape of an online presence, customised designs provide you greater freedom and flexibility. Building a website layout from the ground up allows you to have more control over the overall appearance and feel of your online store, from start to finish.

When you’re developing an eCommerce business and want to stand out from your present and potential competitors, hiring a company that specialises in custom web design is highly suggested. Professionals who specialise in custom web design are familiar with systems like WordPress and WooCommerce (for self-hosted eCommerce clients) as well as hosted options like Shopify.

Whether you want to buy your own web hosting and manage your eCommerce storefront yourself or use a hosted solution like Shopify, working with a team of experts is one way to do so while maintaining your peace of mind.

The following are some of the most noteworthy advantages and benefits of working with a business that specialises in bespoke website design::

  • Assessment: Assess and evaluate your current (if any) web presence. Learn how to better communicate your products, services, and messages.
  • Responsive and Mobile-Friendly: Professional website designers and developers are familiar with responsive and mobile-friendly design, ensuring that you don’t alienate an entire audience when they browse on a tablet or smartphone.
  • Modern Design: Web developers and designers stay up with the newest design and browsing trends in order to provide their clients with top-notch, one-of-a-kind designs that follow industry trends and design standards.

Understanding why an eCommerce platform is necessary for your own business and brand is critical, whether you’re entering a new market or working in a highly competitive industry and specialty. Maximize your online reach by attracting targeted customers who are interested in learning more about your business and spending their own money in the items and services you offer with the correct eCommerce site design and setup.


You will increase your profits when you use our eCommerce site and product optimization services – and you’ll have the reports (and revenue) to prove it. Kick-off your eCommerce success with a free quote.